J-Pow!

Immerse yourself in the adrenaline-charged world of Jpow! – an exhilarating snowboarding and skiing competition set against the backdrop of Japan's legendary powder paradise. My project captured the essence of this high-energy event through a dynamic wildposting marketing campaign. Crafted with ingenuity, the posters feature handcrafted typography fashioned from torn tape and shredded paper, infusing raw authenticity into each design. The vibrant and lively color palette evoke the event's high-adrenaline nature while paying homage to the rich cultural tapestry of Japan.